Privacy
Privacy policy
Plain language, and accurate as of 2026-10-01. This site has no accounts, no logins and no payments, so there is less to explain than most policies suggest.
01In short
The short version
- No accounts, no sign-in, no payments, no newsletter on this site.
- This site sets no cookies of its own.
- Page views are counted with a small cookieless counter that sends the page URL, the domain and the referring page.
- Starting the browser build sends one anonymous event: a random ID and whether the game loaded or failed.
- Google Analytics is optional and loads only with your consent. The AdSense review code loads on every public page; no ad is served or displayed anywhere until the site is approved.
02On your device
What is stored in your browser
The consent control keeps your choice in localStorage under icsyfh.consent.v1, so the banner does not ask again on every page. It contains two booleans (analytics, advertising) and a timestamp. Saving that choice does not send it to a server. This describes the host’s consent control, not the original game’s save system or optional Google storage.
To remove it, open Cookie settings in the footer and choose Withdraw consent. The page reloads without optional Google scripts. The cookieless counter and operational game-load counts described below are separate from that choice.
03Page counts
The page counter
Every page here loads a small counter from click.pageview.click. It is a Plausible-compatible script with no cookies and no cross-site identifier. On each page it sends a single POST containing the event name (pageview), the page URL, the site domain and the referring URL.
It is used to see which pages are read. The script also honours an opt-out flag: if you set localStorage.plausible_ignore = "true" in your browser console for this site, it stops sending.
04Game-load events
What happens when you start the game
When the hosted browser build starts, or fails to start, the page sends one event to /api/events on this same domain. The payload is deliberately minimal:
- What is sent
- A random identifier generated in your browser, and one of two outcomes:
game_readyorgame_error - Not included in the event body
- No IP address, email, name, account, cookie or advertising identifier
- Why
- To count how often the game loads successfully, so we notice when a browser or platform breaks it
- Retention
- Raw event identifiers are kept for 30 days; after that only daily totals remain
- Who sees it
- The site host, as aggregate counts in a daily report
The identifier is random and is not linked to any other visit, so these events cannot be used to build a profile of you. Turning analytics off does not stop these counts, because they are operational rather than analytical; if you would rather not send them, use the desktop build instead.
As with any web request, Cloudflare receives network information, including an IP address. The event endpoint uses it transiently for rate limiting; the game-event database stores only the random event ID, outcome and day, not that IP address.
05Optional
Google Analytics
Google Analytics is configured for this site (measurement ID G-EE89PSZ84Q). It loads only if you consent to analytics in the cookie banner or in the cookie settings dialog. If you decline, the Google tag is never fetched.
When it runs, Google Analytics 4 sets cookies and reports page views, approximate location derived from your connection, device and browser type to Google. Google’s own privacy policy governs that processing.
Three custom events are sent, and only from a page where you allowed analytics: game_launch when you click through to the hosted game, guide_view when a guide page loads, and share when you use a share control, together with the page name and language. There are no purchase, signup or account events because this site has none of those.
06Optional
Advertising
Google AdSense’s review code (ca-pub-6762879731814955) loads on every public page so Google can verify this site. No ad is served, requested or displayed anywhere until the site is approved and ad units are added — and never inside the game. See how Google uses information from partner sites opens on itch.io.
Before any ad is served, this host will require an appropriate consent-management setup and will update this notice. Personalized ads in the EEA, UK and Switzerland require a Google-certified TCF CMP.
No advertising or Google Analytics runs on the game page. Its cookieless page counter and anonymous game-load events are described above.
07Your control
Changing or withdrawing consent
-
Accept all
Analytics may load. The AdSense review code is already present on every page; nothing else changes.
-
Essential only
Google Analytics does not load. The AdSense review code and the page counter described above are unaffected.
-
Cookie settings
Choose the optional analytics category from the footer. Withdrawing consent clears the stored choice and reloads the page without Google Analytics; the AdSense review code, the counter and the operational events are separate.
There is no account profile to export or delete. Questions about this host’s processing can be sent to the contact address below; Google also provides controls for its own services.
08Audience
Children and content
The game carries warnings for body horror, violence, cannibalism, references to murder, strong language and sexual themes. This site is not directed at children, and we do not knowingly collect information from anyone under 18.
09Elsewhere
Other sites
Links to itch.io, Google services and other third parties take you to sites with their own privacy policies. Once you leave this domain, this policy no longer describes what happens to your data.
10Contact
Questions and changes
Privacy questions: contact@icansmellyoufromhere.com. We answer what we can and we do not pass requests on to the game’s creator, who does not run this site.
If this policy changes, the date at the top of the page changes with it. 2026-10-01 is the current version.